Hey, I’m Jason – an SEO and digital marketing professional based in South Africa, been doing this for over a decade now.
This site is Debri. It’s derived from DesignBridge – my freelance work name (which comes from my surname). But debris also felt right – all the scattered bits and pieces that when put together, might actually amount to something. Mostly long-form SEO thinking, notes from ongoing AI experiments, and the occasional Lego build I’m unreasonably proud of.
It’s also my personal SEO playground. Anything I’d recommend to a client gets tested here first – reports, page speed, structured data, internal linking, topical clusters. If I’m experimenting with something, it’s probably live on this domain somewhere. The site is permanently a work in progress and that’s entirely the point.
I believe the best SEO thinking comes from practitioners who are still in the trenches, not just writing about what worked three years ago. This is where I stay sharp.
If something here is useful, brilliant 🙂 If you want to talk SEO, AI (or those bricks I mentioned) — get in touch.